Our Story

Our Crew

At New Day Solar, we are committed to improving the world we live in, as well as helping our community create brighter tomorrows!

Based in beautiful Murrieta, CA, New Day Solar, formerly Carlson Solar, was founded 19 years ago by Scott and Mary Carlson. Carlson Solar was a pioneer in the solar industry in Southern California, installing some of the first solar electric systems in San Diego and Riverside County. The company grew to become one of the most respected and leading solar electric installers in Southern California. Scott and Mary Carlson were able to bring the company to success by providing customers with superior customer service, competitive pricing and industry leading expertise.

After a short period of early retirement, both Mary and Scott have once again decided to continue doing what they do best: bringing solar to the people at reasonable prices, doing quality installations, while reducing our dependency on oil imports and providing clean, renewable energy for our planet.

Our estimates are for turn-key solar electric systems. The price of our solar electric systems include: permitting, the CA Solar Initiative (CSI) reservation paperwork, net metering agreements with the local utility company, a twenty five year warranty from the module manufacturer, a 10 or 25 year warranty from the inverter manufacturer, depending on which inverter is installed with your system and a full 10 year warranty from New Day Solar.

With the expertise that New Day Solar provides, as well as the federal tax credits and rebates available, solar electricity is beneficial to everyone. Not only will you help conserve our environment, but you can save some money too! Solar electricity is not just a luxury, but also an investment for your home and country. Electricity is only going to get more expensive, but with help from New Day Solar, you can harness the sun’s energy and use it to your advantage.

Scott Carlson, Founder and Owner

Simply search “Scott Carlson and Solar” online and you get a plethora of information applauding his sustainability classes and solar installations. After all, he’s been a pioneer in the solar electric industry for the past 24 years.

Receiving a BA in Geography from San Diego State University in 1981, Scott focused his studies on urban development. He accepted a position as lead maintenance technician for the Natural Reserve System Research Facilities for the University of California Riverside in August of 1988. There, he started installing and maintaining Solar Electric systems for the remote student research facilities around Southern California. Nearly all of these facilities were not connected to the utility grid and were powered only by solar electrical systems. While working for UCR, Scott taught classes at the local adult school in basic electrical and photovoltaics.

In October of 1997, Scott started the company, Carlson Solar. Scott installed some of the first solar electric systems in San Diego, Riverside, and San Bernardino counties. He became a C-10 Electrical Contractor and also has a C-46 Solar License. With his expertise, Carlson Solar installed over 1,000 solar electric residential and commercial photovoltaic systems. Scott’s Hemet based company grew to be one of the most respected and leading solar electric installation companies in California. 

Scott Carlson

Many of the solar inspectors currently evaluating systems learned what they know from one of Scott’s many classes. By focusing on providing customers with superior customer service, and being passionate about helping the environment, Scott brought the company to its height in the industry with leading expertise. Due to his overall knowledge of solar systems, he was asked to Beta test several new solar technologies throughout the years for the manufacturers. With only 12 employees, Carlson Solar became the 6th largest solar electric company in California and considered one of the most cost effective, according the CA Energy Commission statistics as of October of 2006.

In January of 2008, Scott merged his company with Gaiam Real Goods, making it one of the largest residential solar installation companies in California. Scott became Executive Vice President of Real Good’s Solar, as well as the main contractor. After a few years, Scott decided to retire from Real Goods. It didn’t take long however, for Scott and his wife Mary to realize that the solar industry was not just a former business, but a way of life. With a passion surpassed by none, they decided to open New Day Solar. The business allows Scott and Mary to share their passion for the industry and put their stamp on helping the environment. In addition, it allows their customers to reap the benefits of their knowledge, dedication, focus on customer service, and the “family feel” they provide.

Brandon Carlson, Vice President

Brandon Carlson

When it comes time for Scott and Mary to hang up their hats, their legacy of passion and dedication to the industry and their clients will live on with their son, Brandon Carlson. Growing up, Brandon was Scott’s protégé. After graduating with a BA from CSUSB and a teaching credential from CSULB, Brandon began to focus full time on sustainability and energy efficiency.

Though the youngest voting member, Brandon became the Vice Chair of the city of Burbank’s Sustainability Commission. In 2012, Brandon stepped down from his position with the city to better assist his parents in creating New Day Solar. Since then, like his father before him, Brandon has earned his own electrical contractor license. Brandon works full time side by side with Scott and Mary, inspired with the same dedication and passion for the solar industry and their customers.

Currently, Brandon also sits on a variety of boards and commissions around Southern California to improve codes, standards, and legislation for green technologies. This would include CALseia Codes and Standards Commission, CALseia Permitting Commission, and the California Solar Permitting Guidebook development team (a joint effort with SEAC and the Governor’s Office of Planning and Research). Brandon spends much of his spare time educating and working alongside industry contractors, city officials, and inspectors on understanding code requirements and improvements to AHJ policies.

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